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Tuesday, November 2, 2010
MINI coming to India in 2011
BMW’s niche brand MINI will be available in India by the middle of 2011. The iconic British brand which is owned by the German carmaker will make its entry into the Indian market after the launch of BMW’s X1 SUV early next year.
MINI will launch the Cooper hatchback followed by the Countryman crossover. The MINI Cooper will be powered by a 1.6-litre 181bhp petrol engine and will be priced around Rs. 20 lakh owing to the high duties that imported cars attract. The larger MINI Countryman will be priced a tad higher. Both these models will be niche players in the Indian market and would attract buyers due to their novelty value end exclusivity.
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